Impact of Tariffs: In the media through the voice of Anudal

The recent announcement by President Donald Trump regarding the imposition of a 25% tariff on imported steel and aluminum to the United States has raised concerns across various sectors. In recent days, various media outlets have reached out to Anudal to understand how this new tariff policy could impact companies in the industry.

_{Interview conducted by ACN – Agència Catalana de Notícies with Eva Hernampérez Núñez, with international impact thanks to https://www.catalannews.com/}

Both Eva Hernampérez, CEO of Anudal, and Marta Hernampérez, Commercial Director, thoroughly analyzed how these tariff policies affect our company and the industry in general. The points discussed were as follows:

1. Impact on sales and competitiveness

Although Anudal does not make direct exports to the United States, a significant portion of our clients, both domestic and international, do. The recent imposition by the Trump administration of a 25% tariff on imports could reduce the competitiveness of our clients in the U.S. market. This decrease in their competitiveness could lead to a reduction in their sales, which in turn would negatively impact the demand for our products, such as window corner joints.

2. Increase in Raw Material Costs

The tariff policy has created instability in international raw material markets, particularly in the aluminum sector, leading to fluctuations in global prices for these materials. To mitigate the impact this may have on raw material procurement, Anudal has adopted a proactive sourcing strategy, ensuring an adequate stock of aluminum. This measure allows us to maintain stability in the supply to our customers.

3. Innovation Strategy and Market Diversification

Facing an increasingly uncertain global commercial landscape, Anudal reaffirms its commitment to innovation as a fundamental pillar to differentiate itself in the market. Investment in research and development allows us to offer advanced solutions tailored to the changing needs of our customers, reducing dependence on external trade policies. Furthermore, we consider it essential to diversify our markets by exploring opportunities in different regions and sectors. This diversification is key to minimizing the impact of political or economic changes in a specific region on our business.

In conclusion, it is important to emphasize that our goal is to continue offering high-quality products, such as aluminum bearings, and to maintain strong relationships with our customers, adapting to the dynamics of international trade.